SALES REPRESENTATIVE
JOB OVERVIEW: The Sales Representative will interact with many different groups and have a wide range of responsibilities to execute all aspects of Payette Brewing Company’s business plan and territory strategies through the development and management of retailer and consumer relationships. This position will serve as a brand ambassador and educator for Payette Brewing. In addition, they will call on key retail accounts to augment distributor efforts, help develop guerilla marketing promotions and help conduct distributor sales rep work-withs to enhance consumer/retailer sampling programs. Consumer based interactions will rely heavily on significant involvement with events outside the brewery. All job details listed below are intended to support the principal goal of building the Payette Brewing Company brand in accordance with our company mission and values. Required to work evenings and weekends as most events occur during those times.
REPORTS TO: Sales Manager
JOB RESPONSIBILITIES:
SALES MANAGEMENT:
Represent the brewery in an energetic and positive manner.
Deliver target volume across all distribution channels in sales territory at both on and off premise accounts.
Provide excellent customer service through preplanning and regular account visits to create opportunities for promotions and grow the Payette brand.
Identify accounts that are not being penetrated with our products and develop a plan to establish business in those accounts.
Work with distributors and key accounts to create and secure promotions, displays and shelf space.
Maintain positive relationships and communication with account owners, manager, buyers as well as customers and beer drinkers.
Launch new brands with distributor and accounts.
Participate in evening and weekend promotions such as, but not limited to, tastings, brewery dinners, pint nights, tap takeover, festivals and more.
Ensure proper use of available legal point of sale items throughout assigned territory.
Supply complete and accurate account information and sales data in Lilypad after all visits and promotions.
Invite all new accounts, manager, beer buyers to Payette for tour and tastings. Offer tours for their whole front of house staff as needed.
DISTRIBUTOR MANAGEMENT:
Develop Annual Business Plan with distributors to achieve company goals and objectives. Manage and communicate this plan and forecasts with distributor team to successful execution in the market on a consistent basis.
Use distributor data and reporting tools to identify opportunities for new or expanded distribution, lost sales, incremental volume increases, and other business insights.
Develop and maintain partnerships with key wholesaler personal in the sales territory.
Work with distributors to ensure orders are placed and products are received.
Communicate brand priorities, marketing campaigns, new beers to distributors sales team to drive market execution.
Create incentive programs with distributors to drive additional distribution and volume.
Ensure brewery quality standards are understood and enforced by distributor personnel and retailers.
BUDGET:
Responsible for tracking expenses and hitting budget set by management.
Must understand company expense policies when provided company credit card is used for promotions, festivals, etc. with expense reports due on time through Concur monthly.
BEER KNOWLEDGE AND QUALITY:
Have a high level of beer knowledge and a desire to understand everything about each Payette product.
Pass the Brewers Association Cicerone Beer Training and understand Brewers Association Draft Beer Quality guidelines through their manual.
Understand the importance of presentation, temperature, storage and shelf life as it aligns with Payette’s standard of quality.
Work closely with Payette brewers and lab tech to continue education.
Get trained on how to give a brewery tour. Have a thorough understanding of the brewing process and everything that operates behind the scenes in a brewery.
COMMUNICATION:
Maintain high level of communication with multiple departments.
Submit daily and weekly reports through VIP Karma.
Submit monthly expense reports through Expensify.
JOB REQUIREMENTS:
Passion and excitement for the craft beer industry! Industry experience is preferred.
Excellent communication and interpersonal skills with the ability to communicate with customers and brewery departments with an enthusiastic, entrepreneurial attitude.
Highly organized, capable of multi-tasking and maintaining composure in high pressure situations.
Ability to pre-plan on a daily, weekly, and monthly basis to execute sales plan and hit goals.
Lead by example. Demonstrate success of working independently and as a part of team.
The ability to have flexible hours, including evening and weekend shifts as merited.
The ability to lift and/or move up to 75 lbs. with assistance if necessary.
Valid driver’s license and good driving record.
Required to have a tolerance for our four-legged furry family members.
COMPENSATION & BENEFITS:
This position will receive consistent training and advancement, with pay raises at discretion of management.
Competitive salary dependent on employee experience level, plus bonus potential.
Paid time off and Holidays.
Health, Dental, Vision Insurance.
Company Car.
Cell Phone Allowance.
Being a part of our awesome and adventurous brew crew!
To apply please send resume to careers@payettebrewing.com or through the link below.
